
© 2007 JB COMMUNICATIONS LTD
Barbie loves the new spring promotion for MAC cosmetics. Being held in major retailers like Harvey Nichols and Selfridges, it was a real crowd puller in store. MAC wanted to capture this excitement for the UK and International teams. Artists and models alike were inspired, creating some great make up and in store animations that customers really enjoyed. JB created several cuts for international, retailer specific and MAC UK use. The video was well received and the comment was made "These guys really get MAC!" despite it being our first corporate video production for them.